All posts tagged: writing

Let Writers Lead on Your Product Team

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Content Strategy / Uncategorized / UX Design / Writing & Editing

Note: This is Part 1 of a series on using language to solve design problems. “Innovation is no longer just about new technology per se. It is about new models of organisation. Design is no longer just about form anymore but is a method of thinking that can let you to see around corners. And the high tech breakthroughs that do count today are not about speed and performance but about collaboration, conversation and co-creation.” –Bruce […]

Language as Interface: A Voice and Tone Guide for Your UX Design Project

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Content Strategy / Marketing & Brand / Resources / UX Design / Writing & Editing

Editor’s Note: You could digest this piece in one sitting, or you might read it in chunks, use it as a reference, or even save it for the weekend. It’s long but comprehensive. Whatever you do, remember this: words are also design material. Choose them thoughtfully. Introduction “Like a well-built home, great software focuses on giving its users hundreds of small, satisfying interactions. A great transition in a mobile app gives us the same feeling we get […]

Listen for the things unsaid

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Career / Journal

My mom recently asked me where I wanted to be in about 5 years. Everybody should have a 3-year, 5-year, and 10-year plan, right? I admitted that I didn’t know. “You have to know!” She said. “How do you know what to do if you don’t know where to go?” I’ve often struggled with gaining clarity around my future. While many of my friends already had their life planned out – a stable career, a […]